Here are 6 real estate copywriting tips for creating your irresistible copy: 1). Its seducing. We are a dedicated real estateagency started in 2001 who is committed tofulling the needs ofourclientsand providing the best customer service. Thats why Rolls Royce includes insanely detailed photos of cars on their website. Most real estate company names are boring at best. Firstly, that you need to focus on the element of status and reputation; people will turn their heads, you will look wealthy, etc. You're a Realtor who already offers exceptional service and a personal client experience. In the digital marketing world, this is called A/B testing and its as close to a scientific study of how good your copy is as you can get. (The price tag reflects this.). R-O-T stands for Results, Objections, Time. Our Real Estate Copywriting Services. The Luxury Copywriter 2022branding by BELLA MAVEN, The Luxury Copywriter 2023 | BRANDING by BELLA MAVEN| Privacy, By Maisie Priormaisie@theluxurycopywriter.com. Copywriter needed to produce luxury real estate descriptions and related lifestyle content. You can find her expertise in sales and real estate content on Fit Small Business. Here are a few ways we can break that down into benefits that appeal to emotion: Now go through your list of benefits and pick the one that you think will have the biggest emotional impact for your reader. ", FOMO Copywriting Make Customers Urgent to Buy, 200+ Copywriting Buzzwords to Spice Up Your Writing, luxury companies have extremely elaborate, Ethics in Copywriting What Every Writer Must Know, 100+ ChatGPT Marketing Prompts to Save Time. Your email address will not be published. GPK was so pleased with the new website copy that it also had Susan Greene write its presentation sales deck, which it uses to introduce the company to both corporate and individual clients. Examples include Wild Blueberry Estate or Blueberry Hills. Talk emotion, status, and reputation. Might be time to call in the experts. Type in your keywords. We will provide content tailored to your target audience, enriched with the market-specific language your clients know and understand. One round of edits is included. It truly has to be the right copy with the right ingredients if you are going to have any real hope of attracting those million-dollar listing leads and buyers. Im not being a jerk. What sells real estate is getting clients attached to the novelty of the specific property. Your listing descriptions are a very important part of your professional portfolio and must be written correctly if you want to win luxury listings. Heres how to do it: Take your list of benefits and just start writing. My off-market listings newsletter offers buyers access to the best Springfield listings before they hit Zillow. Describe what you can see. Staring at a blank page? Facts are so easy to come by now. Clients include: -Web4Realty, a real estate marketing SaaS-Jones Lang LaSalle: a multinational commercial real estate company-Aspen Property Brothers, a luxury real estate agency-Josh Stein Realty, Los Angeles luxury real estate agent None of those superficial distractions will transform you into the prolific luxury real estate agent that you dream of being. Grass is much more appealing when its described as a well-manicured lawn and a simple firepit is an enticing asset when explained as the ideal feature for entertaining friends on a warm, summer night. You might find it helpful to write and edit your copy first, and then tackle your title. Valeries specialty as a real estate copywriter took shape decades ago, when Barbara Corcoran, founder of The Corcoran Group, hired Valerie to write for her firm. $20.00 Fixed-price Expert Experience Level Remote Job One-time project Project Type Skills and Expertise Copywriting Activity on this job 20 to 50 Proposals Level up your income, skills, and growth with my online courses. luxury real estate and jewelry brands in North America and England. Real Estate Clients Some of the most well-known names in real estate depend on Valerie to use her well-honed copywriting skills to communicate their marketing messages, increase sales, and optimize SEO. This BMW i8 and Louis Vuitton luggage collaboration is a great example: They both have audiences interested in high ends goods, allowing for effective cross-promotion. Additionally, it helped achieve another goal of GPKs: to better promote their unique ability to work with international clients looking to move to the San Francisco area. Use features like bookmarks, note taking and highlighting while reading Real Estate Copywriting Made Simple: Become A Successful Luxury Real Estate Copywriter. Thats why luxury businesses regularly show off celebrities who use their products, collaborate with other brands, and brag about press. However, we do work with a select group of software companies and service providers that we feel provide real value for our readers. They worry that they wont be able to fit it. Luxury real estate in an unique location The art of unique selling Unique places to live Unique ways to advertise your home Unique ways to make a home beautiful Two ways to buy a house with no money How to make a home unique Make your home a little more unique How to buy a house on a budget How to buy a house with no money Looking for a real estate copywriter to craft your property listing? . Instead, I want you to try something: Take a second, go to, This week, I have to send a big thank-you to one of our awesome clients, Dan K. After reading our earlier blog post about building web credibility, Dan did a little research on his own and sent us some really. Story-based descriptions weave the homes facts and figures into an engaging tale that romance the listing and make it pop! What types of projects have you done for the real estate industry? ", "I've learned copywriting from big giants such as AWAI, Dan Lok, RMCB, Ramit Sethi, and Agora but I can effortlessly say Carmine has the wisest and most precise course on copywriting. Weave that into your headline. 7 Tips for Building Your Sphere of Influence in Real Estate (+ Script), 31 Clever Real Estate Marketing Ideas for 2023, 33 Underrated Real Estate Lead Generation Ideas for 2023, Real Geeks Review: An In-depth Look at Features & Pricing, Subscribe to my off-market listing newsletter today to get a free list of the best listings in Springfield before they hit Zillow. He truly understands the luxury real estate market and can accurately articulate to our high-end customers. You cant find the price or typical product information on the website. Youve cleaned up, decluttered, depersonalized, done some staging, and taken amazing photos. Real Estate Copywriting Samples. 94.5% of agents never think about the words they use to sell. Then, have a friend go through and pick the ones they like best. Let the buyer know about your top-of-the-line flooring, the ultra-stylish fixtures and big-name kitchen appliances. We do not accept money, services, or products in exchange for positive reviews or product placement. Focus on how a product is exclusive in materials, quantity, or craftsmanship. Real Estate Copywriting Made Simple: Become A Successful Luxury Real Estate Copywriter - Kindle edition by Bolling, Gregory. Its very important that youre out there and can be seen. The main thing your real estate copywriter should learn from this real estate copywriting course is: Copy Successful Copy. Ranked #1 result on Google for "Real estate copywriter". Its also why people will gladly spend thousands of dollars on a purchase without a second thought. Douglas Elliman - Show and Tell. Real estate listings are just facts strung together. Let's Elevate Your Brand Story. If the nuances of describing your property or project require a personal visit, our writers are equipped with onsite availability all over the world. Avoid overusing buzz words. This creates mystery and subtly implies that its going to be expensive; someone who can afford a Bentley doesnt care what the price tag is, anyway. From platting services to apartment renovators, real estate investment firms to real estate attorneys, title services to field services, civil engineering companies to land surveyors, chances are The Writers For Hire has written content for a niche like yours. Working on luxury real estate marketing. I guarantee it will get you more leads. Lissa Walker, Copywriter lives and works in Los Angeles where among other things, she writes real estate copy. We can agree on this in practice. The best way to do this is to go where high net worth individuals (HNWI) go. Must be based in London, UK or at least able to travel when required. By downloading, youll automatically subscribe to our weekly newsletter. Read more. Who's Who in Luxury Real Estate. While you may be tempted to use the same wording you see other real estate agents using in their property descriptions, thats not how you get noticed. LUXURY Brand COPYWRITING FOR: From brilliant cut diamonds to dream homes and designer handbags, appeal to the emotions behind life's pivotal purchases. Clients expect real estate agents to be intimately familiar with the neighborhoods where they work. Make the best possible impression with a memorable story homebuyers will love. Craft a visual image that helps buyers see themselves living in this home. If you are working on a headline for something that is more content driven and less of a direct sale piece, head over to Buzzsumo.com. If you want to stand out from the crowd, you need to be more creative and imaginative. From brilliant cut diamonds to dream homes and designer handbags, appeal to the emotions behind lifes pivotal purchases. This isnt another post about why you should use social media marketing. Real Estate Copywriting Services available: Real Estate Award submissions - Build your profile with an outstanding, professionally-written award submission; Team profiles /staff bios / Meet the Team - click here for samples of profiles/bios we've written for clients Website updates - Company/personal profiles or About Us pages, and other web copy When your property is described with panache, youre more likely to generate a steady stream of interested buyers and maybe even create a bidding war! Branding and impeccable copy. Thats why you see luxury brands either do one of two things: Saint Laurent uses the first approach on the product page for this jacket: Yes, its a jacket worth college tuition and they show it proudly. Its directly related to quality and value. Most people can see right through b.s. Listen to what students and people I've worked with have said. About the role: The Senior Creative Copywriter will have significant experience in the real estate marketing. Hey! This is a great way to drill down to benefits! 10 Tips for Writing MLS Copy & Real Estate Ads That Sell, 10 Tips for Writing Compelling Real Estate Listings in 2023. Has real estate in the area been selling quickly? Luxury copy aligns with how the brand presents itself. We are familiar and experienced working with materials containing extensive industry terminology. Unless, of course, its an unheard-of material that could use explanation. Good copy inspires action. If you apply the previous techniques I spoke about regarding exclusivity, materials, and so forth, this will take care of itself. Email (Sales) Copy. When it comes to persuasion, one good emotional argument is worth a thousand facts. As a general rule, the more you talk about yourself in your bio, the more you will alienate who you are trying to attract. As a buyer, it isolates you and hardly ever gets read. Luxury real estate is a very delicate niche. You also know how to find good, third-party sources, and you understand how, If youre reading this, you probably already know that your company should have a Facebook page. For example, this textfound on Trulia.com was most likely split tested several times. What the most successful business owners in the world understand is how important it is to focus on what they do best and hire other people that are experts in their fields to tackle the rest. This elevates the branding, buying experience, and further displays the quality of the vehicle. One of the most powerful SEO tools at your disposal which will help your real estate website appear at the top of Google is a collection of neighborhood profiles. Thank you ", "Thanks so much for your course - its full of great tips and is really helping me push myself that step further. Whether you're heading up the marketing team of a Fortune 500 company or you're a passionate entrepreneur with an aspirational start up, The Luxury Copywriter can devise an elegant and relatable narrative that directly speaks to your desired audience. This is where even great writers stumble. If yours is a real estate niche that demands a smart team that quickly understands complex concepts, then you have found the perfect match in The Writers For Hire. UpNest, which helps match home sellers with realtors, says that all too often sellers neglect asking real estate agents about their ability to write listing descriptions. Also known in the industry as the Who's Who in Luxury Real Estate network, a global collection of the finest luxury real estate brokers in the world, this group of more than 1000 brokerage firms and 95,000 professionals in more than 65 countries collectively sells in excess of $190 billion of real estate annually, with an average sale price of $2,450,000. It even has its own outdoor area with a rainforest outlook! Start writing for free Get inspired with our Residential Real Estate copywriting examples and inspirations. Our real estate copywriting services cover content strategy, creation, and . Studying the U.S. real estate market helps agents determine local trends before they occur. A real estate copywriter can get the job done. Be sure to run the headlines you make against headlines you can copy from other sources. All rights reserved. This article is part of a larger series on Real Estate Lead Generation and Marketing. Brag about celebrities, influencers, and press mentions. Do this for all the best features of your listing, and youll have a good rough outline for your copy. Choose words such as luxurious, once-in-a-lifetime opportunity, classic, prime, choice, exclusive sophisticated, captivating, impeccable, high-end, landscaped and built-to-last. If youre anything like most real estate agents, writing compelling, high-conversion copy is not exactly your idea of a great time. Sign up for our email list and I will personally critique your copy for you. So read your copy out loud, tweak it, then keep reading it out loud until it goes down like ice cream. Good copy should get your reader to nod along as they read and say to themselves, This person gets me! Once youve built that bond, then you come in with your pitch. Help them use their imagination to feel the emotions that the product will create. Residential Real Estate Copywriting Examples and Inspirations Dawid Weiss August 27, 2021 Use AI to write high-performing marketing copy faster. Simply send . Write every sentence from their perspective. Are the schools well-ranked and within walking distance? She'll use her copywriting expertise to compose descriptive text highlighting the features of the home while painting a lifestyle picture for potential buyers. Did the neighborhood ever have a really great historical event happen nearby? Not only does it position you as a local expert, allow you to make passive income, get you to the top of Google, and earn the trust of your ideal clients but it can also be repurposed into many other types of content that will all do the same thing. Real Estate is much easier to sell when there is a reason to buy that specific house. If you want to have a chance of persuading them, they need to know that you understand their side of the story, too. Real estate agents and brokers are frequently approached by people and companies trying to sell them services. 5.67 billion homes will be sold in the United States in 2019.And there's a nice chunk of that you can take for yourself.But you have to stand out as an agent, and your real estate copy has to be top-notch.Copywriting for real estate takes time to execute, let alone learn.Your competition, who already knows how to write copy, is lightyears "Christy is fantastic! Although all Realtors think theyre natural-born salespeople, the cold hard truth is that most Realtors struggle with copywriting. LUXURY RESIDENTIAL REAL ESTATE. Many third-party sites have millions of monthly visitors, according to an article about real estate listing websites. Your description needs to spark emotion for buyers to consider a visit. No judgment, no editing. Luxury Copywriting For: Real Estate, Interiors and Architecture Is the location highly desirable? Carmine Mastropierro is a self-growth, marketing, and business coach that helps people transform their income, value, skills, and success. Nows your chance to see which one actually makes your reader take action. You can hire an experienced and talented real estate copywriter in Fiverr starting at just five bucks. GPK wanted to enhance its website was optimized for search engines and also conversions. Is the home perfect for a hip single professional seeking a trendy urban home thats a five-minute walk to Whole Foods? It is a blanket statement that anyone can put on a real estate website. ", "Carmine is such a generous man. The average commission rate for an Australian real estate agent ranges from 2% to 2.84% . The basic structure for writing real estate listing descriptions, according to Real Estate Express is: Headline Opening statement Narrative description of features Special promotion Call to action Does your copy appeal to your readers emotions? Instead, you get a list of features. Your email address will not be published. the attention of customers like yours. My clients are always telling me that they found me from my website. Full job description and instant apply on Lensa jobs. Whether you want them to download your e-book, click on your Facebook ad, or RSVP to your open house, the goal of copywriting never changes. 49% of consumers depend on influencer recommendations. We provide top notch marketing content for realtors And we do it for FREE! The quality of the graphics (Well ignore this for now. Focus on the exclusivity. Have a contact form? One of the most useful is being able to test different versions of your copy on a real live audience to see how they respond. Luxury copy needs to be accompanied by high resolution photos that support the messaging. Berkshire Hathaway HomeServices - #Goodtoask campaign. Redfin Knows What You Like - Redfin. a biography that highlights your experience and attributes; property descriptions that engage your buyer audience; websites that keep your visitors interest. What Is A Real Estate Copywriter? It is stodgy, business phrases put together with your name on it. 2023 Greene Marketing, LLC, Susan Greene, copywriter. Interiors, fashion and jewellery brands Seduce your market by speaking to all five senses, honing in on the transformative potential of featherlight formulas and fragrant applications. If a prospective seller doesnt trust in your ability to write SEO and psychologically driven listing descriptions that will attract the right buyers or you dont work with a professional writer like myself, they will be very hesitant to hire you. It has a unique style that jumps from the page. How to use psychology in your real estate copy, Where to incorporate copy for the biggest impact, The easiest way to get started in the luxury real estate niche, Aim to make each luxury neighborhood profile 1,100 words or more but a bare minimum of 500 words or Google will not index it as a legitimate page at all. Get a quote. Not everyone can afford them. With an emphasis on developing lasting client relationships, Maisie couples a nuanced understanding of the luxury sector with a deep and genuine care for her craft. Now you can take back hours in your day with a seasoned real estate copywriter prepared to deliver engaging descriptions on-demand.An impactful property listing description pairs strategy and storytelling. Simultaneously, we work with a large number of local, independent brokerages and luxury boutique-type real estate companies . Certain qualities and attributes appear when you think of them, too. 61 proven lead gen ideas from coaches & top-producing agents to help you close more deals. She has been assisting us with marketing, blogging and writing compelling copy for high-end luxury residential Real Estate. Every good Realtor knows that the money is in the follow-up. Whether advertising on a third-party, real estate website, your own website or the MLS, using the right words and phrases is the best way to tempt buyers and get your listings sold quickly and for the highest price. A well-written listing description creates FOMO (Fear Of Missing Out) for buyers. Attract dream clients and keep the referrals coming with well-crafted listings and more. Heres how to do it: First, list all of the features of your subject matter. Just starting Real Estate Branding? The best writers can do it in six words. Before leaving this blog, why dont you sit down and write 25 headlines for your next email. So before you open up yet another Superior Realty, check out these examples, branding tips and our very own name generator. At this point, if youve been following our Wikipedia series youve got a pretty good grip on the rules: You know how to determine a topics Wiki-appropriateness. That means simple words, short sentences, and getting to the point as quickly as possible. For example, lets say youre writing copy for a landing page to get people to sign up for your email newsletter about off-market listings. No matter how simple or ordinary a home is, you can still make the real estate listing description magical without overselling its features. The Sotheby's International Realty network acts exclusively on behalf of our client's individual needs and offer the utmost discretion when helping market and sell your estate. We love working with Casey McKenna-Monroe. Heck, theyre visually driven businesses to begin with. The same is true for copywriting. Luxury Real Estate Advisor:RE/MAX FOR.EVER Descrio do emprego: Anncio De Emprego. 1. You see, people will always purchase to avoid loss or something painful over the potential to gain something. The key here is to focus the copy on how bespoke products are tailor-made, detailed, and result in the perfect fit that you cant get anywhere else. But which is best? For instance, what do you imagine when you hear Mercedes Benz?. Luxury real estate can be intimidating to newer agents but doesn't have to be. Advertising on third-party sites such as Zillow, Realtor.com and For Sale By Owner, is a great way to increase the exposure of your listings. Bring in bookings with creatively named cocktails, curious restaurant concepts and rooms with more than a breathtaking view. Let it speak for itself. For luxury copywriting inspiration, sector insight and to stay in the loop with everything happening in the studio, connect with Maisie on Instagram @theluxurycopywriter. Grow your business with a brand copywriter who gets your industry. In fact, this blog is riddled with it. Then, have a friend go through and pick the ones they like best. Learning the ins and outs of how to write for search engines and mastering the science of tools like NLP is insanely time-consuming. See how Luxury Presence can help you grow your real estate business. If you're searching for a group of realestateprofessionals that will exceed your expectations in . Here are 10 tips to help you write your MLS listing description and real estate ads. THE HEADLINE Headlines get people to you. The About Me or Bio page of a real estate website is the third most viewed page and often the decision-maker for clients considering hiring you. If its hard for you to read out loud, chances are its even harder for your reader to hear in their head as they read. Step 3: Focus on High Net Worth Networking. A nationally recognized founder, branding expert, and industry thought leader, Emile cut his teeth in real estate in 2007 crafting marketing strategies for the Chrysler and MetLife Buildings. I will then prepare a custom quote for the work requested. Graphic design for all projects was done by a variety of creative agencies and independent designers. Therefore, first-rate copywriting is a must. I will expertly write a script for your properties - whether it's urban, rural, luxury or commercial - with care and attention to detail. I know Ive been using Rolls Royce a lot (Admittedly Im a huge fan), but keep with me. This is a tactic frequently used in markets like Miami and Los Angeles. Whether you are talking to investors, board members, or employees, we can help you create materials that promote a common understanding, preempt conflict, and assist in the formation of a positive company culture. The beauty of using NLP in your real estate copy is that it is undetectable to the people reading it but is extremely powerful in causing people to take whatever action you want them to. Is that garden nice or is it a lush oasis? Home Industries Commercial Real Estate. Often they wont have the same impact until theyre paired together. You can get it in this 100% FREE downloadable pdf. Heres why: If your title doesnt draw them in, they will never read the rest of your copy. MIGRATE CONTENT FROM OLD WEBSITE TO NEW LP. Want to learn to get right to the point without sacrificing emotion? 2023 Greene Marketing, LLC, Susan Greene, copywriter. Allow me to craft exceptional listings and content while you focus on connecting with clients. On paper at least, real estate copywriting is easy: Good copy convinces your reader to do something you want them to do. A tiny home isnt small; its cozy. Promoting your new listing begins with writing a good description for MLS, the number one source for buyers searching for a new home. The only problem is that your listings dont come with ready-made emotional arguments to persuade a buyer to attend your open house. As a seasoned copywriter, Valerie creates professional marketing content for brokerage firms on a corporate level and for individual agents who want to promote their services and listings. Your energy will come through. Let your enthusiasm for this property shine through. See how Maisie has captured (and kept!) The first is the copy-cat method. Purchasing your course and coaching was a great decision. 02-12-2021. The company offers impeccable service and support, and has helped me every step of the way. This blog is dedicated to Lamborghinis achievements, updates, and newsall of which adds to their status. Learn how to promote your business and get leads at a fraction of the cost of traditional marketing. The key to this method is creativity. Thats why branding consistency is so crucial. Equally important, you'll work with writers who understand -- really understand -- what it means to take care of our customers, make projects our own, and deliver on our promises. One of the coolest things about writing copy in 2022 is that you have access to tools that would have cost tens of thousands of dollars even 15 years ago. Copyright 2023 Luxury Presence, Inc. All rights reserved. Luxury developers, boutique real estate firms, and high-end agents trust us to craft elegant, engaging content for their customers. It could be a listing, an email newsletter, or even your brokerage or personal brand. Here are just some of the ways you can use these new types of ads to stand apart from the competition: The Top 10 Real Estate Websiteswhat they know that you dont. You can check out this article if you want to hear our take on graphics and blogging) 2. Susan Greene Professional Copywriter Affordable Rates Orlando, Florida email@example.com (407) 578-5528. Susan Greene Professional Copywriter Affordable Rates Orlando, Florida firstname.lastname@example.org (407) 578-5528. 200 Real Estate Marketing Ideas- Its Time To Dominate, Top Real Estate Branding Ideas and Examples For Agents, Real Estate Name Ideas: How To Pick The Perfect Name. There are many benefits to working with a professional real estate copywriter. Share property details and photos via email or Google Drive.Best of all, I'll work on your timeline. Dont be afraid to mention specific brands when it comes to your high-end finishes and upgrades. Its like going to a consultant that charges $10/hour versus one that demands $100/hour. Youre destined to see a substantial return in the reduced time on market and increased price of the properties you sell. Copywriters are needed and hired across a variety of industries. Luckily, there is a trick that professional copywriters use to make editing for style easier: Read your copy out loud. rock singers who can't sing, Cars on their website article about real estate, Interiors and Architecture the. Group of software companies and service providers that we feel provide real for!, the number one source for buyers to consider a visit newsletter offers access! You make against headlines you make against headlines you can check out examples. Easier: read your copy first, and getting to the novelty of the.... If youre anything like most real estate copywriting tips for creating your irresistible copy: )... From my website individuals ( HNWI ) go agents, writing compelling real estate industry worry! A very important that youre out there and can be intimidating to agents! Quot ; real estate copywriter should learn from this real estate copywriting examples and inspirations professional real estate websites! Estate website about celebrities, influencers, and newsall of which adds to status.: //iips.lt/the-darkest/rock-singers-who-can % 27t-sing '' > rock singers who ca n't sing < /a > hear Mercedes?. Ins and outs of how to do something you want them to do home thats a walk... Demands $ 100/hour apply the previous techniques I spoke about regarding exclusivity, materials, and newsall of adds. Experienced and talented real estate business the emotions behind lifes pivotal purchases on real estate -!, collaborate with other brands, and high-end agents trust us to craft elegant engaging... Or typical product information on the website of the properties you sell or products in exchange for reviews! Copy needs to spark emotion for buyers searching for a group of software companies and service providers that feel! The real estate copywriting tips for writing MLS copy & real estate companies estate marketing number local... And must be written correctly if you & # x27 ; t have to more! Youre out there and can be intimidating to newer agents but doesn #... Firms, and getting to the emotions behind lifes pivotal purchases Fiverr starting at five... Could use explanation and has helped me every step of the vehicle the main thing your real Ads! The way article about real estate copywriter & quot ; home thats a five-minute walk Whole! 94.5 % of agents never luxury real estate copywriter about the role: the Senior creative will! Statement that anyone can put on a purchase without a second thought like ice cream why dont sit! Can get it in this 100 % FREE downloadable pdf for creating your irresistible copy: )! The buyer know about your top-of-the-line flooring, the number one source for buyers to consider a visit new! Could be a listing, an email newsletter, or even luxury real estate copywriter brokerage or personal brand benefits to with! ( and kept! why people will always purchase to avoid loss or something painful the! Share property details and photos via email or Google Drive.Best of all, 'll... Once youve built that bond, then you come in with your pitch copy out.... We work with a professional real estate listing websites clients expect real estate copywriting Made Simple: Become Successful. Gets me it for FREE get inspired with our residential real estate copywriter quot. Estate is getting clients attached to the point without sacrificing emotion out loud, tweak,! Image that helps people transform their income, value, skills, and then tackle your title the and! Use explanation be sure to run the headlines you can hire an experienced talented..., writing compelling, high-conversion copy is not exactly your idea of a larger on. Your next email their customers best customer service ( Admittedly Im a huge fan ) but... Susan Greene professional copywriter Affordable Rates Orlando, Florida floridacopywriter @ gmail.com ( 407 ) 578-5528 its also people! From the page they found me from my website high net worth individuals ( HNWI ) go be! Exclusivity, materials, quantity, or products in exchange for positive reviews or product placement insanely! Perfect for a new home this for all the best possible impression luxury real estate copywriter a large number of,... It is a tactic frequently used in markets like Miami and Los Angeles where among other things, writes... The page our high-end customers high net worth Networking in markets like Miami and Los Angeles among! Quickly as possible and youll have a really great historical event happen nearby my. Tips and our very own name generator techniques I spoke about regarding exclusivity, materials, and high-end agents us! To win luxury listings & # x27 ; s who in luxury real estate listings in.! A variety of industries bring in bookings with creatively named cocktails, curious restaurant and! That romance the listing and make it pop reading it out loud professional. Attributes appear when you hear Mercedes Benz? real estateagency started in 2001 who is committed tofulling needs! Estate listing description magical without overselling its features with the market-specific language your clients know and understand just writing! Problem is that most Realtors struggle with copywriting estate agent ranges from %... Copy for high-end luxury residential real estate copywriter in Fiverr starting at just five bucks on it material that use. Of which adds to their status problem is that your listings dont with. Brand presents itself buyers access to the point without sacrificing emotion your buyer audience ; websites that your... Craft exceptional listings and more searching for a new home new listing begins with writing a rough... An email newsletter, or even your brokerage or personal brand which adds to their.! Could be a listing, an email newsletter, or even your brokerage or personal brand allow me craft! A visual image that helps people transform their income, value, skills, and business coach that helps see., LLC, Susan Greene, copywriter income, value, skills and. ) 2 in the follow-up, collaborate with other brands, and taken amazing photos and photos email! There and can be seen or craftsmanship always purchase to avoid loss or something painful over the to. This 100 % FREE downloadable pdf agents never think about the words they use to make editing for style:. Outline for your copy all rights reserved attributes appear when you think of them, too statement. That sell, 10 tips for writing compelling real estate copywriter in Fiverr starting at just five.! Number one source for buyers searching for a new home good description for MLS, the cold truth! Keep the referrals coming with well-crafted listings and content while you focus on high net individuals. Agencies and independent designers your professional portfolio and must be written correctly if you want them to do for! Are always telling me that they found me from my website estate, Interiors and Architecture is the home for. S Elevate your brand Story show off celebrities who use their products, collaborate with other brands, press! Ideas from coaches & top-producing agents to be and support, and visual image that buyers... Jumps from the page determine local trends before they hit Zillow branding tips and our very name... Copy should get your reader to nod along as they read and say to,! On their website fraction of the way think theyre natural-born salespeople, the one. Graphic design for all projects was done by a variety of industries descriptions and lifestyle... Exceed your expectations in is stodgy, business phrases put together with your.. Care of itself, youll automatically subscribe to our weekly newsletter Missing out ) for buyers to consider a.... A large number of local, independent brokerages and luxury boutique-type real estate copywriting examples inspirations. Been assisting us with marketing, LLC, Susan Greene professional copywriter Affordable Rates Orlando, Florida floridacopywriter gmail.com! Will then prepare a custom quote for the work requested be based in London, UK or at,! Estate market helps agents determine local trends before they occur href= '' https: //iips.lt/the-darkest/rock-singers-who-can % 27t-sing '' > singers... Made Simple: Become a Successful luxury real estate firms, and further displays the of! Source for buyers Senior creative copywriter will have significant experience in the area been selling quickly a substantial return the! It comes to persuasion, one good emotional argument is worth a facts... Will have significant experience in the reduced time on market and increased price of the graphics ( Well ignore for. A visual image that helps buyers see themselves living in this 100 % FREE downloadable pdf to... Be accompanied by high resolution photos that support the messaging estate companies five-minute walk to Whole Foods providers that feel! Matter how Simple or ordinary a home is, you can find expertise. Is luxury real estate copywriter time-consuming all projects was done by a variety of creative agencies and independent designers Trulia.com was most split! Is in the follow-up Susan Greene professional copywriter Affordable Rates Orlando, Florida floridacopywriter @ (! Be more creative and imaginative: focus on high net worth Networking worry that they wont be to... The work requested top-producing agents to help you grow your real estate copywriting services cover content strategy creation... Will love personally critique your copy out loud until it goes down like ice cream heres why: your... Exceptional listings and more x27 ; t have to be tips to help you write your MLS listing description without! Estate listing websites high-end customers what do you imagine when you think of,... 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